Bold Coaching Studio
Veronica Lares, Founder, Bold Coaching Studios
“My first experience with HealthPartners was so fantastic, I can’t wait to do it again. I’m already planning my next campaign in a few months, and I already have people interested in participating.”
Coaching for a Cause – Bold Coaching Studio
Who is Bold Coaching Studios?
Bold Coaching Studios is about more than coaching – it’s about finding purpose. We want to ensure that everything we do is inclusive; that anyone from anywhere feels welcome to bring their values, share their ideas and know that they will be accepted. Coaching is my second career, and it’s been an exhilarating and nerve-wracking nine months since we launched. I like “Bold” as our name because, to me, it’s all about making a difference.
What did you choose to do a HealthPartners campaign as part of your business launch?
Initially, it had nothing to do with my business model – it was personal. I am a breast cancer survivor, and after I came through that crisis, I wanted to give back in whatever form I could, especially on health issues in general. I wanted to make a difference, so that anyone diagnosed with a medical condition would have a good experience.
I started to think about how I could make a difference using my skills as a coach, and that’s when I thought, what if I offered a coaching workshop that is open to the public but where participants are encouraged to make a donation to HealthPartners? Because HealthPartners has so many members covering such important health conditions, you really offer the opportunity for donors to give to the cause that resonates most with them. My main goal was to raise money for HealthPartners, but it turned into a win-win-win. I got several new leads and one new client from this first small campaign!
Would you work with HealthPartners again?
My first experience with HealthPartners was so fantastic, I can’t wait to do it again. I’m already planning my next campaign in a few months, and I already have people interested in participating. I know that each campaign will bring another opportunity for me to grow my business and make a difference to every Canadian’s health, which inspires me!